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REAL TIME
ADVERTISING
100% TRANSPARENT
Your contextual advertising trading desk
LUCEEDX
NO HIDDEN 100% TRANSPARENT 100% TRANSPARENT DETAILED INFO COMBINATION OF
MARGINS ON BUYING CPMs ON CAMPAIGN SETUPS ON USED DATA BEST-IN-CLASS TECH
WELCOME TO LUCeeDX
We are an independent contextual advertising trading desk specialising in programmatic media buying and optimisation in digital advertising, especially CTV, Video ads and Display ads. Sounds like just another trading desk? Scroll down to find out how we are different.
HOW WE ACT
TRANSPARENCY

We are fully transparent with regard to pricing, media buying cost, technologies in use and optimisation. Just think of us as your in-house trading desk.

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We do not take any kickbacks from our suppliers. Any cost reduction is passed on to our clients.

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We are not trying to impress you with fancy websites, social media stories, and a whole lot of marketing blah blah. We’ll make your campaigns work, and that’s a fact.

EFFICIENCY

We use artificial intelligence wherever it delivers better results than human intelligence. Heck, even parts of this website were done using AI. In the end, we create efficiencies that benefit you as a client. 

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We focus on what we do best, which is programmatic buying. No, we don’t also do social, search or Out-of-Home.

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We are an organically grown company. We do not need to generate excessive margins in order to please 3rd party investors.

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We are investing all our resources in campaigns. Sorry, we won’t invite you to nice dinners (you probably have better things to do anyway), but we’ll make your campaigns work!

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Our efficiency enables us to cater to campaigns of any budget size.

INDEPENDENCE

Not only are we independent from any media agency, but we also do not use any proprietary targeting technology. Thus, we use the best combination of 3rd-party technology that suits YOUR campaign’s needs. And yes, there is a lot of good tech out there already.

A BETTER WORLD

We really care for our planet. Thus, we try to minimise our ecological footprint by reducing the use of energy, paper, fossil fuels and resources in general. Did you ever wonder what another bidder listening to the bid stream consumes in energy?

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We donate 10% of our profits to good causes. Feel free to suggest an NGO to us!

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Last but not least, you spend most of your life working. We believe that working with us should not only be professional but also a lot of fun.

 

You can hold us accountable for these values – any time!